A blog is your way of conveying your unique brand personality, building a concept and creating a personal connection with potential and established customers to ultimately increase traffic and sales. We have buckets of experience in the blogosphere including topic generation, writing and management.
Our diverse range of blog clients include high-end designers in London, villa rental agents in Lanzarote, a gluten-free cake shop in the heart of Cornwall, fashion magazines in West Africa and luxury travel operators in the Middle East. We create all sorts of blog posts, from those that discuss the latest industry trends, to interviews with high-profile figures, product reviews, travel features or a specialist post talking all about your latest products and why they are so fabulous.
There’s not much point in creating beautiful online content if no one is going to read it – or find it! Research has shown that our online reading habits are very different from the way we read in print. Online, people will often just scan through pages as they are looking for instant gratification and fast, accurate results.
Our SEO content is written in a persuasive, punchy style with enticing, eye-catching headlines and irresistible calls to action that will point the visitor in the right direction, encourage a longer sticking time and send your conversion rates through the roof. Our tech experts will enhance your SEO content with crawlable code and sophisticated, external link building to offer your website credibility with search engines and further raise online brand visibility.
SOCIAL MEDIA MANAGEMENT
A fluid, cross-channel social media strategy will enhance your brand image and maximise website traffic. We manage your social media accounts on your behalf, posting unique content on each channel to appeal to the specific audience.
Our posts include multimedia and varied content for a diverse strategy. This includes promotional content for your latest event/product launch, links to relevant articles and timely interaction with followers and key influencers.
We use your social media accounts to build your email list and raise your online presence. All of our blog clients also benefit from social media integration, where we post updates on your latest blog entry to our own audience.
EDITING & PROOFREADING
If you have already written your content and would like a fresh pair of eyes to make sure it’s pristine, Tush have it sorted. Even the most fascinating wording will be ineffective if it has not been triple-checked before publication, as typos or grammatical errors suggest to your audience that perfection is not a quality that you strive for. We add headlines and sub headings to enhance the impact of your words and remove any pesky grammar, punctuation or spelling errors. We also format the content to ensure maximum readability and that the tone of voice is in line with the rest of your brand content. If you already have a house style sheet, we will use this to guide our process. We will also design customized brand style sheets on request.
We produce powerful website content to grab the attention of your target audience and keep them coming back for more. Visitors are looking for how your brand products or services will fulfil their needs and/or desires and we create all of our content with this in mind. The strongest content is a joy to read and speaks to your audience loudly and clearly in the style of language that they are familiar with. Weaving SEO keywords organically into the text, we write your entire website from scratch or update specific pages such as FAQs or Services according to your needs. We use our skill and understanding of online text functions to produce effective quality content to encourage backlinks, organic traffic and repeat visitors.
E-COMMERCE CONTENT & PRODUCT DESCRIPTIONS
We have extensive experience creating unique product names and descriptions for e-commerce, designing content to engage with the consumer from initial query until final purchase. We optimize all of your content to increase your online ranking, build a strong following and show off your brand as a competent retailer. We also write artist and designer profiles to communicate the inspiration behind a brand. High quality e-commerce content plays on the emotions of potential customers to create a memorable relationship and push your business ahead of the competition. It also provides material for e-commerce social media channels. Check out our blog on how intelligent e-commerce content can increase your sales.
Even in the 21st century where it seems that everything is online, traditional print content is still powerful. Having a fluid offline output gives your brand that little something extra. We produce print content in the form of brochures, newsletters, booklets, promotional leaflets, business cards and press releases to promote your brand and services.
Whether it’s writing copy for your company brochure to encourage prospective clients, creating press releases that really make an impact or writing newsletters to outline all your latest business developments and raise your profile, we can do it all! We will also suggest the most (cost)-effective ways that your brand could use its marketing content to appeal to the target audience.
We write traditional press releases to ensure that you can get your story out in the open with powerful copywriting that will inform everyone about your latest, most exciting piece of news. We also create SEO optimized press releases for online with keywords and backlinks for high visibility and to ensure your brand will be noticed by the right people.